Ecommerce Companies are using Twitter more frequently to keep customers interested and engaged!
A recent report in Economic Times of India dated 24th June carried an interesting trend article on how Indian e-commerce companies are leveraging the social networks like twitter to keep their ever growing twitter base interested and engaged with their brand directly on twitter.
e-commerce companies like Myntra, Snapdeal, Flipkart and Amazon are working on creating their brand on twitter and have a dedicated team to social media. The number of followers on twitter for brands like Myntra, Snapdeal and Flipkart and by influence with customer pales in comparison to major offline and online brands. The top 20 brands in the world on twitter ranked by the influence with customers are Whole Foods, Starbucks, Samsung, Jet Blue, Toms and etc. You can view the entire list and why they have been ranked by Business Insider.